Appendix
What a steal GATA’s GOLD RUSH 21 is. Regard the other guys and gals:
The 3rd Dubai city of gold conference
In its ongoing endeavour to make the Dubai 's position stronger on the global stage, Dubai Gold & Jewellery Group (DG&JG) is gearing up to once again to welcome industry leaders from around the world to participate in and address the 3rd Dubai "City of Gold " Conference - 2005.
The Group's third conference is scheduled to be held in the Emirates Towers Hotel, Dubai on 21 and 22 February 2005 .
The success of the 2nd Dubai "City of Gold" Conference in 2004, has inspired us to organize the 3rd Dubai "City of Gold" Conference - 2005 on a larger scale with the support of leading organizations and is already attracting eminent speakers to come together on a common platform to promote and discuss the gold and jewellery trade.
Organized with the active support and participation of global industry leaders , including AngloGold, World Gold Council, Diamond Trading Company, Platinum Guild, Credit Suisse, Scotia Mocatta, Commerzbank, National Bank of Dubai, DMCC and Standard Bank, Emirates Airlines, American Express, Fiera Di Vicenza, Transguard, sisma, Omega, IGI, HRD, ABN Amro we expect the 3rd Dubai "City of Gold" Conference to build on previous year's experience and to explore new and exciting areas that effect us all in the trade.
The umbrella theme for the 3rd Dubai "City of Gold " Conference - 2005 is "Marketing" which comprises three elements
The " Dubai Initiative"
The "Dubai Initiative" has already become an active topic of discussion for the gold and jewellery industry worldwide. In fact, our international presence is now firmly recognized with Dubai Gold & Jewellery Group having recently been elected to chair the Marketing Strategy Commission of the World Jewellery Confederation (CIBJO).
This is a project to create resources from all over the world to launch a global campaign and position Jewellery category on top of consumers mind especially the youth
Our Call to modernise the industry with the help of all parties involved in the trade will be further endorsed in the forthcoming Conference as we seek to further establish the "Dubai Initiative".
Announcements will be made in the forthcoming Conference as to how we are seeking to further establish k ey developments in our sector, in the region and with various key industry organizations and government bodies.
Jewellery and Watches
The issue of brands versus unbranded products, in this sector, is an important and specialized issue that will be addressed at the conference, and how both products have targeted audiences that will grow each segment. Marketing insights and analysis shared at the conference will lend specific focus on what are the trends for the coming year's purchases.
Tourism and Jewellery
Tourism in Dubai is a rapidly developing phenomenon with estimated targets of 12 million tourists coming to Dubai by 2014. With approximately 90% of the current five million tourists who come to Dubai every year visiting a gold and jewellery outlet this part of the conference will discuss strategies to target your specific tourist categories to more effectively increase sales and to benefit from this population influx that will affect Dubai as a whole.
Tourism and promoting Dubai "City of Gold " will go hand in hand over the coming years and will play a significant role in developing Dubai as an internationally recognized Gold and Jewellery destination.
We all have a part to play in these developments and we are confident this will shed light on the pressing issues everyone involved in the group should be aware of.
Strategies to see how the Jewellery industry can benefit from the largest industry of the world - Tourism
South African Jewellery Manufacturers' Mission
22 - 23 February 2005
Sponsorship details
Sponsorship packages
Key Sponsor - $US 50,000
· Senior Delegate e.g. Chairman/CEO/MD to have opportunity to be keynote speaker at conference
· Company/organisation branding and prominent use of logo in all publicity materials giving high visibility
· Opportunity to host a small side event for 15-25 participants including provision of meeting room and light refreshments
· Prominent use of logo on all banners and other branding at the venue
· Opportunity to place up to three pop-up branding stands at venue
· Conference organizers will seek interview opportunities with local, regional and international media for senior delegates
· Sponsor mention in all press releases concerning the conference
· Press release announcing conference sponsors to include quote from key sponsor representative
· Invitation for five representatives from key sponsor to be guests at the pre-conference networking cocktail reception
· Invitation for 10 key sponsor representatives to attend the event
· Branding using logo inside the conference venue
· Database of conference delegates and participants will be provided
· A full page advertisement in the conference brochure - key sponsor to provide artwork
· A consolidated media coverage document of the event
Co-Sponsor - $US 25,000
· Company/organisation branding and use of logo in all publicity materials
· Prominent use of logo on all banners and other branding at the venue
· Reference in all press releases promoting the conference
· Invitation for three company/organisation representative to participate in the pre-event networking cocktail reception
· Invitation for 5 company/organisation representatives to attend the event
· Branding using logo inside the conference venue
· Database of conference delegates and participants will be provided
· A consolidated media coverage document of the event
Support Sponsor - $US 10,000
· Logo Mileage in all collaterals
· Mention in all press releases
· Invitation for 2 delegates to the networking cocktail reception
· Invitation for 4 company/organisation representatives to attend the event.
· A consolidated media coverage document of the event
Last date for sponsorship requests: 30 November 2004
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